Making our positive contributions count
We take an abundant natural resource and transform it into products that help meet global challenges. These challenges are captured by the SDGs, which call for businesses, governments and civil society to work together to end poverty, protect the planet and ensure prosperity for all.
We began using the SDGs as a strategic framework in 2016. We chose to pursue the goals that are most aligned with our business competencies and where we can have the greatest impact.
The ROCKWOOL business strategy is driven by a passion for converting sustainable development challenges into business opportunities, through innovative products, solutions and partnerships. To put it simply: what is good for our business is good for the world.